Honoring Our Heroes

Our veterans, our hometown heroes, are in crisis.

4.7 million veterans lived with a service-related disability in 2020. *(US Bureau of Labor Statistics)

239,060 veterans between 35 and 54 made a poverty-level income in 2019. *(Statista.com)

37,085 veterans were without housing in 2019. *(Department of Housing and Urban Development)

20 veterans per day died by suicide between 1979 and 2014. *(US Department of Veterans Affairs)

And despite the sacrifices they made for our country, they remain underserved.

Toward the start of the COVID-19 pandemic, the Department of Veterans Affairs wrongfully denied 20,000 benefits claims.

And in 2021, the VA finally recognized claims involving cancer associated with burn pits from the Gulf War in 1991 to modern conflicts.

Again, in 2021, the VA just began to recognize claims involving bladder cancer, hypothyroidism, and Parkinsonism linked to Agent Orange from veterans of the Vietnam War.

Our veterans don’t have years to get the help they need and deserve.

Some don’t have until tomorrow.

Hometown Hero

CEO of Hometown Hero with Local VFW

Hometown Hero was founded in 2015 by U.S. Coast Guard veteran Lukas Gilkey with one main goal—supporting veterans.

That means a portion of the proceeds from every product gets donated to veterans charities and nonprofits.

We’ve been doing this before we got into hemp, and before we made our first cent in profit.

For many veterans, these charities and nonprofit organizations are their lifelines.

It could mean the difference between getting access to health care or not. It could mean the difference between life and death.

To us, every U.S. veteran is a hometown hero, and that’s where our name comes from. It’s not just what we call ourselves, but it is a reminder of our mission.

So what are some of the charities we’ve worked with?

Veterans Charities

It has truly been an honor for us to donate to several nonprofits doing amazing work for our country’s veterans. Here’s just a few of them:

The Disabled American Veterans (DAV)


Since 1920, the DAV has been providing a lifetime of support to veterans of all generations and their families. Every year, the DAV provides more than 240,000 rides to veterans for medical appointments and assists veterans with over 160,000 benefit claims.

The DAV supports veterans through:

  • Giving veterans one-on-one benefits advocacy assistance
  • Actively working on Capitol Hill to secure better programs and benefits for veterans
  • Career fairs to help veterans find gainful employment
  • Free-of-charge transportation services for medical appointments

[Donate to DAV]

Texas Veterans of Foreign Wars (VFW)

Founded in 1899, the VFW helps veterans, service members, and their families who have served abroad. The VFW acts on a national level with several posts located across the United States. In one year, the Texas VFW has donated $2.1 million in community service.

Texas VFW is making a difference through:

  • Grants (not loans) for veterans facing financial hardship due to a medical discharge
  • Scholarships to help veterans achieve their educational goals
  • Helping veterans secure their benefits with the VA
  • Setting up donations to veterans and their families affected by natural disasters

[Donate to Texas VFW]

Soldier’s Angels


Since 2003, Soldier’s Angels has been on a mission to ensure that veterans and those currently serving are supported and honored through various programs. The organization has a network that spans all 50 states, several territories, and 24 countries.

Soldier’s Angels helps veterans through:

  • Volunteer hospital visits, providing friendly company and meals to veterans
  • Referrals to housing, employment, and substance abuse treatment
  • Mobile food distributions to homeless and low-income veterans and their families
  • Providing housewares for veterans transitioning out of homelessness

[Donate to Soldiers' Angels]

Moving Forward

Hometown Hero started in a home in North Austin, TX, back in 2015. Since then, we’ve grown exponentially, and so have our charitable efforts.

Our goal is to work with more charities and to continue increasing our donations year after year.

To our customers, we thank you for your continued support. Without you, our donations wouldn’t be possible.

To the charities we’ve donated to, what you are doing is amazing and life-changing, and that’s an understatement.

To our veterans, we are forever grateful for the sacrifices you’ve made for our freedom and our safety. What you gave for our country will never be forgotten. You are a hero, no matter where or when you served.

You will always be at the forefront of everything we do. Just as it was when we started, just as it is right now, and just as it will be years and years down the road.

From all of us at Hometown Hero, thank you for your service.

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